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Professional growth isn’t just for leadership. You should always want and enable your employees to keep striving for more. Here’s just a few ways you should be encouraging them to grow their skills, and a few reasons why it’s so important.

Why Invest in Professional Development?

Employees are motivated to do their best work when they are learning new skills and technologies that will make them more productive on the job. Employers who invest in the ongoing education of their staff are likely to see employees more committed and loyal to their companies in the long term. It can be a real challenge to stay on top of all the latest trends and processes that are needed to stay ahead of the competitors, but that doesn’t mean that they’re not interested in staying up to date. The support and investment of their employers will go a long way to employees empowering themselves to keep learning.

Employee retention is also an important consideration for employers who are considering investing in professional development programs for their employees. It’s challenging to hire new employees, and it’s much more effective to retain and even retrain the employees that you have already invested in. Professional development is critical to employee retention because industry leaders want to work for employers who are invested in their future. Particularly for younger generations, employees are ready to move to a different job if the opportunity presents itself. Hiring managers need to address that issue upfront with a clear and effective professional development strategy.

What to Invest In?

1. Targeted Education and Training Programs

Great corporate leadership often comes from within a company. Working with your talented staff members to identify how furthering their education can help prepare them for opportunities within your company with increasing levels of responsibility and strategic requirements can be an effective way to build the next generation of corporate leadership from the ground up. This cuts back on the expense and time required to recruit and hire externally and additionally creates a long term sense of loyalty and commitment that is difficult to find from short term employees.

2. Professional Development Programs

Offering in-house professional development seminars or access to conferences and workshops can open many doors for employees looking to expand their horizons. Brown-bag lunch sessions where employees can discuss their successes and obstacles in a casual setting can create the learning environment needed to inspire a sense of exploration and growth. Furthermore, incorporating such programs into your regular workflow shows that as a company, you are committed to the professional development and long term growth of your staff.

3. Mentorship Programs

A mentor has a powerful impact on the growth of a career. Mentors offer guidance and advice when otherwise information might simply be unavailable. While some of the best mentor-mentee relationships grow organically, there are a number of things employers can do to encourage such interactions.

Connect with Williams Today

For more tips on how best to recruit and retain great team members, connect with the recruiters at Williams staffing today.

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